To create an image that piques buyers’ interest, try these tips: Spanning the top of your homepage, your banner is the most prominent graphic that buyers see when visiting your shop. It’s also best to avoid using too much text, which becomes illegible at small sizes.
Preview your design in a variety of sizes to ensure your final selection resonates even when it’s scaled down.
Etsy edit shop hashtab full size#
Can it scale down? While your shop icon displays at full size (500 x 500 pixels) on your shop home, it will appear much smaller on activity feeds, receipts, and in the Etsy app.Customers who have favorited your shop or purchased from you before should be able to quickly recognize your shop icon. Is it memorable? “Simple, minimal logos and icons are more recognizable,” says Samuel Sherman, a senior art director on Etsy’s brand design team.For example, greeting card seller Surfing Sloth uses a sloth character from her illustrations as a shop icon.Įxample of a shop icon design by Surfing Sloth. Is it easily understood? If you decide to use a graphic, make sure buyers understand what it depicts and how it relates to your shop.Here are a few tips to make sure your shop icon packs a punch:
Etsy edit shop hashtab free#
If you’re new to graphic design, free online tools like Canva make the process simple. A great shop icon communicates something meaningful about your brand using simple graphics and minimal text. This small but powerful graphic will represent your shop across the site, so choose an identifiable image that reflects your brand. Your shop icon is a logo for your business on Etsy.
Together, these striking visual elements should give buyers an immediate sense of what your business is all about as soon as they arrive at your shop. Tell a visual storyĪlthough they’re two separate graphics, your shop icon and banner work in tandem to represent your brand as a whole.
Etsy edit shop hashtab how to#
Here’s how to make your shop home pop using your established design palette and Etsy’s customization tools. Think about how your banner, shop icon, and product photography can complement one another as pieces of the bigger picture you want to illustrate. Remember, consistency doesn’t require everything in your shop to match. A well-coordinated shop home captures visitors' attention, inspires buyer confidence, and has the potential to build long-term loyalty.Īfter establishing the colors, fonts, and photo styles that align with your brand identity, the next step is to incorporate each element of that design palette into your shop’s visual story. Strong, cohesive visuals help tell the story of who you are and what’s unique about your products. Your shop home-the virtual storefront of your Etsy business-is often the first impression your brand makes on potential customers. Tips for creating a strong visual brand through your shop icon, banner, and more.